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Our Story

One Family.
One Craft.
One District.

In 1975, Leon Diamond opened its doors on West 47th Street. Five decades and three generations later, we remain family-owned, in-house crafted, and fiercely committed to the art of fine jewelry.

"We don't cut corners. We cut diamonds."

Three generations of the Leon Diamond family
51 Years of Excellence
10,000+ Clients For Life
100% In-House Crafted
GIA & IGI Certified Only

Five Decades in the Heart of New York

It started with a single showcase on West 47th Street. Leon Diamond opened in 1975 — a small family shop with big convictions: that every stone should be hand-selected, every piece crafted in-house, and every customer treated like family.

What began as one man's vision has grown across three generations. The same values that guided the founding of Leon Diamond guide every decision made today: uncompromising quality, deep expertise, and an honest relationship with every client who walks through our doors.

We've never outsourced our craftsmanship. Our bench jewelers, diamond setters, and gemologists work under one roof — the same roof where you'll come to choose your stone, discuss your vision, and pick up your finished piece.

The Diamond District has changed around us. Trends have come and gone. New shops have opened and closed. Leon Diamond has not changed — because our clients don't want us to. They come back for the same reason their parents did. Family. Trust. The craft.

What We Stand For

The Standard We've Held Since 1975

01

Made In-House

Every ring, pendant, and bracelet is crafted by our own bench jewelers at 74 W 47th Street. We control every step — from wax carving to final polish — so quality is never in question.

02

Hand-Selected Stones

We source each diamond personally — evaluating cut, color, clarity, and character beyond what any certificate can capture. We'll never put a stone in front of you that we wouldn't put on our own family.

03

Certified Only

Every stone we sell is GIA or IGI certified. Not as a formality — as a commitment. You deserve to know exactly what you're buying. We make that possible, always.

Come See Us

The District's Most Private Showroom.

74 W 47th Street. A private viewing room where you can sit, take your time, and find exactly what you're looking for — with a personal gemologist by your side.

74 W 47th St, New York, NY 10036
Monday – Saturday, 9AM – 6PM EST
By Appointment — for the best experience
Book Private Appointment
Leon Diamond private showroom at 74 W 47th Street